Get confident knowing your marketing dollars are working hard to help you grow your business
Cobalt and Co is a premier Facebook ad agency in Yanchep. Our expert team leverages the power of Facebook advertising to drive exceptional results for your business. With a deep understanding of the platform and a strategic approach, we craft compelling campaigns that reach your target audience, increase brand visibility, and drive conversions. Experience the impact of our tailored solutions and take your business to new heights with Cobalt and Co.
We live and breathe Facebook Ads at Cobalt and Co, and not just because we love nerding out on the data.
We have seen first-hand the impact of an intricately planned and carefully executed Facebook campaign.
With the right campaign in place – right strategy, right execution, right analysis – you can achieve a
500%, or even 800% return on investment of your ad spend dollars.
Get clear on how marketing can generate new enquiries to grow your business with our FREE Facebook Ads consult.
We’re Your Local Specialists in Paid Social
See Our Case Studies
Frequently Asked Questions (FAQs)
ARE FACEBOOK ADS WORTH IT?
You probably already know that Facebook is the most widely used social media platform globally and one of the top choices for advertising because it offers a cost-effective way for businesses to reach their target audience.
However, you might not know that Meta’s platforms, (Facebook and Instagram), are increasingly becoming what’s called ‘pay to play’ platforms. This means that Meta reward those businesses who pay for advertising space. Unfortunately, this means that the days of reaching your audience without needing to spend any money are over and the likelihood of your content – such as videos – going viral is really quite low.
If you’re looking to grow your business, organic marketing will only get you so far. Paid ads are a vital way to reach new audiences who are likely to engage with you and purchase your product or service.
HOW MUCH DO I NEED TO SPEND ON FACEBOOK ADS?
There’s no fixed price for this, and cost per impression will depend on factors such as your audience, your creatives, and how engaging your ads are.
Ultimately, there is a sweet spot where you’re spending the right amount of money to maximise your return on investment based on a realistic figure of what you are able to spend on advertising.
There’s no minimum amount you need to spend on Facebook ads to get results, but, the more you spend, the more data Facebook’s algorithm will have to work with. That means your time to see results can be faster.
HOW DOES IT WORK?
However, all of our Facebook Ads packages include:
- Facebook & (where applicable) Instagram ads
- Unlimited targeting options/audiences
- FB Pixel installation & configuration
- Advanced A/B Testing
- Unlimited custom ad creation
- Carousel ad formats
- Video advertising
- Unlimited remarketing
- No lock-in contracts
CAN I RELY ON JUST FACEBOOK ADS FOR MARKETING?
We recommend all businesses we work with take an integrated approach to marketing. It’s essential to actively encourage users to become part of your email list. This allows you to nurture those leads and maintain a direct line of communication.
Eensure you’re constantly testing new channels to generate leads and sales for your business. That way, even if the performance of your Facebook Ads drop off over time, you’ll still have ways to drive new sales and revenue.
HOW DO I GET STARTED?
Want to find out more about our social media management packages?
Value-centred marketing, naturally
Are you a small to medium business in Perth’s greater northern suburbs?
We’d love to help you.